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Office of Research > Resources for Researchers > Develop Your Proposal > Grant Writing Support > Storyline Strategy

Storyline Strategy

Your proposal must quickly “hook” your reviewers—likely by the end of page one!

A compelling storyline is a gap analysis with a clear logic flow that provides rationale and context for your proposed project and answers the critical “so what?” question.

Sample Storylines

What exactly does a storyline look like? Access color-coded examples from funded proposals.

  • Capobianco NSF IUSE Two-Step Storyline Process
  • Huang MRI Storyline
  • O’Haire NIH R01 Storyline
  • Teegarden NIH R01 Specific Aims and Project Summary
  • Watts NIH R21 Storyline
  • Mike Reppert DOE Early Career Storyline
  • Levesque-Bristol Improving Undergraduate STEM Education (IUSE)

One-Page Concept Papers

This “how to” document turns your storyline into a tool you can use to talk with program officers, vet your idea with mentors, and recruit collaborators.

  • Preparing for a Successful Meeting with Your Program Officer
  • DOE Early Career Concept Paper / Storyline (M. Reppert 2021)
  • NSF INFEWS Concept Paper (Hertel 2019, color-coded)

Questions?

If you have any questions or would like to request hands-on help from our team of grant writers, please contact us at OORIntake@purdue.edu.

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  • Grant Writing Support
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    • Grants Process Guide
    • Boilerplate Drop-in Text
    • Data Management Plans
    • Self-Help Tools
    • Storyline Strategy
    • Broader Impacts
  • NIH-Targeted Funding Opportunities
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Last modified: June 15, 2026

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